An English company which specialises on water safety has been appointed as the official America’s Cup safety provider.

Based in Gosport, Hampshire, the firm Crewsaver will be bringing all of the safety equipment needed for their chase boats including life jackets, helmets, first aid kits, knives, pyrotechnics and man-overboard rescue equipment, along with a number of marker buoys to help with shepherding boats to the racecourse.

The company supplies life jackets to the UK government’s Environment Agency as well as the Royal National Lifeboat Institution. They are part of the Survitec Group.

Dan Barnett, Chief Commercial Officer of the America’s Cup, said: “We are very pleased to welcome Crewsaver into the America’s Cup family and are all excited about working with their world class products. Safety is obviously a core focus area for the America’s Cup, so having a company of the calibre of Crewsaver as our Official Safety Provider is the perfect fit for us in this incredibly important area.”

Brian Stringer, Survitec Group Chief Executive Officer, added: We are delighted to have been selected as official safety provider to the America’s Cup. It is very clear that our two organisations share many of the same values as far as safety on the water is concerned, making this the ideal partnership opportunity.

“We look forward to working together to help share these messages to a wider audience through our #LifejacketSafe campaign.”

With help from Crewsaver, the America’s Cup will soon launch a series of safety videos, providing viewers with a number of top tips to help them stay safe when out on the water.

In addition, the partnership will provide America’s Cup viewers with the opportunity to win a limited edition, and not on general sale (and not available to the public), America’s Cup branded Crewfit 180N Pro life jacket through a competition being run by Crewsaver.

More details will be announced soon.