Troncossi Public Relations, one of Bermuda's leading public relations consultancies has appointed Alison Hicks as a public relations consultant.

In her new role, Miss Hicks will be responsible for advising on communication challenges, managing potential media crises, monitoring the media, writing press releases, newsletters and positioning statements and liaising with the media as well as with clients. She will report to the managing director.

Before moving to Bermuda, Miss Hicks worked in London as an account manager in the Corporate Affairs Division of Cohn & Wolfe, one of the world's top 10 international public relations agencies. Her client portfolio included Barclays Wealth, Bank of America, British Airways, Diageo and the UK Government's Department for Innovation, Universities and Skills (DIUS).

Miss Hicks' responsibilities included overseeing the media launch of the Barclays Wealth Insights report series in eight international markets. The reports, produced in association with the Economist Intelligence Unit, investigated the investment strategies and financial behaviour of high net worth individuals.