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Workers like their employers to be green

A new study on workplace values shows workers seek employment with organisations that are both financially successful and mindful about their impact on and commitment to protecting the environment. A public opinion survey conducted by Harris Interactive National Quorum on behalf of Interface, Inc reveals that 63 percent of full-time workers believe a company’s impact on the environment is vital when evaluating a new workplace, and 61 percent say the same about the company’s profit margin.Meanwhile, an even greater majority - 71 percent - value a commitment to sustainability, defined in this study as “environmental protection”, as an important or very important criteria.“There is broad recognition that companies that focus on sustainability, or protecting and preserving the environment, are appealing to American workers,” said Dan Hendrix, CEO of Interface. “Profits are obviously the lifeblood of any company, but what we see here is that employees want their organisations to have more purpose.”This telephone study was conducted between February 23 and 27, 2011 among 504 US adults employed full-time to learn and share opinion for ideals about workplace preferences.The study also revealed gender disparities in how employees evaluate potential employers. For instance, 78 percent of female employees felt a company’s impact on the environment was particularly important, while 52 percent of male workers believed the same. These findings could point to an opportunity for organisations focused on reducing their impacts on the environment to attract and retain women in leadership positions.Other results showed the extent to which employees feel engaged with their current companies. National findings carried an overall optimistic tone despite the still-challenging economic climate, with:- 81 percent of full-time workers saying they are familiar with their company’s mission statement.- 84 percent of full-time workers agreeing that the company they work for shares their views on what is important in life.- 64 percent of full-time employees claiming involvement in company initiatives outside the scope of their everyday responsibilities.