Cameron Jeffers joins Gloucestershire Cricket Foundation
Cameron Jeffers has expanded his cricket career by joining the Gloucestershire Cricket Foundation in England.
The Bermudian has taken on the full-time role of African Caribbean Engagement Development Officer. His responsibilities include establishing school delivery programmes, creating local cricket development hubs, and leading the organisation’s Ace academy scholarship programme.
He will work within the local community, engaging with children from diverse backgrounds and ethnicities in the Bristol region.
Ace provides children with access to free cricket sessions and offers educational workshops, training, and job opportunities for the African-Caribbean community.
“I am super excited to be able to start a full-time coaching role, keep learning, and stay involved in cricket,” Jeffers told The Royal Gazette.
“That was a big thing for me through university and during Covid. I started putting things into place so I could work in cricket, simply because I wanted to enjoy what I do. I am over the moon to oversee the Bristol region and to get more ethnic minority groups into cricket.
“We are going into schools and local communities by hosting clubs and free sessions at schools. Ultimately, this is to encourage participation in our academy for those who want to reach that standard. The academy helps to bridge the gap between county pathways and recreational cricket.”
Jeffers explained that Ace operates as a twofold organisation.
“One side focuses on talent identification to produce performance athletes. This year, two people signed professional contracts. The other is a grassroots programme that brings free cricket to the community. It’s about making an impact, and I love doing both.”
The Gloucestershire Cricket Foundation is a charitable organisation established to provide opportunities for everyone to play and be involved in cricket.
Led by a board of trustees and a team of 19 staff members, the foundation’s aim is to deliver cricket in schools and community hubs, support local recreational clubs, and provide cricketing opportunities for people of all ages and abilities.
The foundation supports people, clubs, and schools across the Forest of Dean, Tewkesbury, Gloucester, Cheltenham, Stroud, Cotswold, South Gloucestershire and the Bristol local authority areas.
Bristol is the third city in England, after London and Birmingham, to adopt the Ace project.
Jeffers is also a junior coach and player at Marshfield Cricket Club, which competes in the West of England Premier League.
The 24-year-old Bermuda leg spinner plays for Eastern Counties holders Bailey’s Bay when on island.