Who wouldn’t want to eat a tasty fish sandwich, to help out the environment? That’s the argument being made by organisers of the Groundswell Lion Fish Tournament 2013.They are encouraging people to start off their day on Saturday, July 20, by catching as many lion fish as possible. A weigh in will take place later in the day to determine the tournament winners, and all boats must be back at the Bermuda Institute of Ocean Sciences (BIOS) dock for 3pm.After that attendees are encouraged to ‘party for a purpose’ from 2.30pm until 8pm; thanks to a host of activities — including a lion fish tasting, a lion fish handling demonstration, live music, a bouncy castle, and drinks created by Goslings.It’s a free event, and something suitable for the entire family.Selange Gitschner said they are hoping to attract more supporters this year. To do so, Groundswell has been “getting more aggressive in their stance in regards to how they deal with the lionfish invasion,” she said.“We know it is coming and we know it will be devastating if we do nothing. This is going to be a battle and we need soldiers. Our message is ‘Join the revolution’ and ‘Eat Um to Beat Um’ [and] our branding and marketing of this event will reflect this.”The organisation has also been lucky enough to attract international attention for their unique approach to dealing with the environmental problem.Ms Gitschner said: “We will have two films crews on Island to explore the ‘Eat Um to Beat Um’ concept, during the tournament.“I think they will get a kick out of how we have made lemonade out of lemons and found an easy way to engage people in taking part in a solution.“I can’t think of another instance, where advocates of an environmental movement tell people to eat something. In this case anyone can help. Who wouldn’t eat a fish sandwich to help the environment?“Our hope is that the lionfish invasion becomes more well known and our approach gets more credibility, by having the international recognition.”She described last year’s event as a “huge success” and said they have kept the same model, but hope to reach a broader spectrum of the community who can come out and support the cause.“We also have some very cool prizes this year,” she explained. “I hope the winners recognise our appreciation, and that of our sponsors, for taking part.“We also will have many more information tables and kiosks than we did last year, as there has been an increase in collaboration between the many interested groups/charities since the creation of the lionfish task force.“We will also launch a new division for a prize and this will be for the ‘Best Design for Containment Unit for Lionfish’,” she said.To register for the tournament, visit www.reefspect.com and download the application form. The form can then be dropped off, along with a $25 entry fee, to Marine Locker, located on Gorham Road in Hamilton. For more information on the event, visit the Groundswell BDA Facebook page.