Hamilton Princess and Beach Club has launched its own Bermudian-brewed Indian pale ale beer.

The exclusive new beer is called Hamilton Princess Peach IPA, and has been brewed by local company On De Rock Craft Brewery.

It will be served throughout the Hamilton Princess and Beach Club, including at Crown & Anchor and Marcus’.

The hotel intends to roll out the beer at the Beach Club’s Tiki Bar and 1609 for the beginning of the tourist season next year.

The beer, which is medium in body and bitterness, is 100 per cent made in Bermuda and has a distinct peach flavour.

Diarmaid O’Sullivan, director of marketing at Hamilton Princess and Beach Club, said: “With its distinctive peach undertones and smooth taste, it is easy to drink and is the perfect choice for those enjoying the beautiful surrounding of the Hamilton Princess and Beach Club, whether beer fans or novices.”