Bermuda’s retailers are planning a Sunday Shopping Festival the day after the MS Amlin World Triathlon Bermuda.

The international sporting event, scheduled for April 27, attracts hundreds of amateur and professional athletes from the US, Canada, UK, Europe and Australia who travel with their support crew, families and fans.

Flora Duffy, the Bermudian world champion who thrilled crowds with an emphatic victory at the same event in 2018, will race again this year.

Hamilton retailers participating in the World Triathlon Sunday Shopping Festival will be listed in a BuyTri online directory and their special offers will be promoted in the weeks ahead of the event. Hamilton stores will be open from 10am to 5pm on Sunday April 28.

Sunday parking in and around the city is free with the City Hall car park being the main shoppers parking. Other parking will reopen throughout the day as event organisers systematically remove barricades and pack up equipment used on race day.

Other pre-event shopping promotions will be in place for the weeks leading into the event, including Hamilton grand prize draws on April 11 and 18, each for a shopping spree at participating stores. There will also be a grand prize draw on April 28 during the Sunday Shopping Festival with the winner receiving a travel voucher.

Paula Clarke, Gibbons Company CEO and chairwoman of the Bermuda Chamber of Commerce retail division, said: “Bermuda retailers welcome the opportunity to work with the event organisers to make this second ITU World Triathlon Series a memorable experience for visitors and locals.

“Working together, retail stores are offering extended hours and exciting shopping events to thrill our customers”.

Pat Phillip-Fairn, World Triathlon Bermuda Committee chairwoman, said: “We’re pleased to support retailers throughout the island, as they participate in one of Bermuda’s largest events of the year.

“We encourage all retailers and restaurants to join in the Sunday Shopping Festival on April 28, something that we will build on for World Triathlon Bermuda 2020 and for the ITU Grand Final and Age Group World Championships in 2021.”

MS Amlin World Triathlon Bermuda 2019 is supported by Title Sponsor MS Amlin and main sponsors Hamilton Princess Hotel & Beach Club, BF&M, BTA, NTT and The Royal Gazette.

Retailers who wish to participate are asked to register their interest by this Friday March by e-mailing: info@tribermuda.com.