Entrepreneurs are being encouraged to elevate their social-media skills by attending a webinar hosted by the Bermuda Economic Development Corporation in partnership with Amrita Bhalla, of Performance Solutions.

“Social Media Mastery: Elevate Your Brand on Facebook, Instagram and LinkedIn” will be held on July 11 from 12.30pm to 2pm, online via GoToWebinar.

The BEDC said the event was designed to equip entrepreneurs with the practical tools to build a solid online presence and engage effectively through social media, empowering them to take control of their digital strategy.

Participants will learn techniques to grow their online community and enhance their business. The webinar will cover tips for creating engaging and effective content and strategies for efficiently utilising platforms such as Facebook, Instagram and LinkedIn.

The organisation said the webinar would also showcase examples of successful businesses, both local and global, that have developed effective social-media strategies.