More than 2,000 TV viewers have applied to get a free trial of World on Wireless (WOW) new 114-channel satellite service.

WOW boss Gavin Wilson said he was very encouraged because 2,000 subscribers is the first year target as WOW bid to capture 20 percent of the 17,000 homes currently held by CableVision.

More than 150 trial spots are available but Mr. Wilson said those who missed out would still be on the inside track for the latest developments

Prices have not yet been finalised but Mr. Wilson promised the service would be cheaper than CableVision and should be available by mid April.

The company now has six vans for installers. Nearly all of the permanent staff are Bermudian. To apply for the free trial log on to www.wow.bm