The UBP says that, if elected, it will "take the politics out of tourism" and establish an independent Tourism Authority. The Party's 2007 Platform says: "Personal and political self-interest appear to be playing unprecedented roles in development decisions related to Bermuda's tourism product, and Bermudians have less and less to say about it. Now, more than ever, we believe we must take the politics out of tourism."

• The creation of a Tourism Authority. This will be directed by a board from the hospitality, financial, union and Government sectors, and led by "hospitality professionals". The team will manage product development, marketing, air service and cruise strategy. There will be more emphasis on using technology in "one-to-one" marketing, while a 'tourism appreciation programme' will "get tourism back into the hearts and minds of all Bermudians".

• 'Making a Bermuda Holiday More Bermudian'. The Party says: "The United Bermuda Party believes that the people, the attractiveness and safety of Bermuda as a whole are what bring visitors to our Island."

It calls for a plan to "optimise Bermuda's greatest under-utilised asset, the water around us" plus new cultural and historical attractions in Dockyard and St. George's. Also on the agenda is the "restoration of regular cruise ship visits to Hamilton" plus a redesign of the city's waterfront.

• More affordability. The UBP's Platform says: "One of the primary goals will be to make Bermuda competitive again as a tourism destination."

• The regeneration of St. George's. The 2007 'Agenda for Change' repeats the Party's 2003 manifesto to work with residents, investors, the Corporation and St. George's Foundation to "develop the town as a premiere cultural tourism destination".

Touting St. George's as "Bermuda's 'Williamsburg'", the UBP says: "The town of St. George is one of Bermuda's jewels. We must do more to help it realise its full potential, not just as World Heritage Site but also as a town that works."

• More air arrivals. The Party wants to "rebalance air and cruise arrivals to a more appropriate 70/30 ratio". Accusing Government of playing "the numbers game" in reports of record visitor arrivals, the UBP says: "Unfortunately, it takes more than eight cruise visitors to make the same contribution to our economy as one air visitor."