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BERMUDA | RSS PODCAST

Upscale retailer catalogues bounty of Bermuda charms

and a half million people between April 7 and May 19. The Brooks Brothers summer 1998 catalogue was shot in Bermuda thanks to a partnership that Conde Nast Traveller forged between the prestigious US clothing chain, the Department of Tourism, the Bermuda Hotel Association, travel wholesalers Liberty/GoGo, American Airlines and members of the private sector.

Tourism's Public Relations Manager Charles Webbe said: "The opening spread immediately introduces Bermuda in the catalogue. The centre spread contains engaging destination copy and the offer of trips to Bermuda.'' Tourism Minister David Dodwell added the catalogue was "an opportunity to reach an upscale audience that blends with our marketing thrust through both the pages of this catalogue and Conde Nast Traveller''.

TOURISM TOU