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Special 'Love Truck' spreading the message in New York City

A pink scooter sits in front of a special truck decorated by Tourism in partnership with Condé Nast's <a href="http://Brides.com" target="_blank">Brides.com</a> to promote the Island in three locations in New York City.

New York City residents and visitors had the opportunity to learn about Bermuda this week in a special 'Love Truck'.

The Department of Tourism partnered with Condé Nast's Brides.com to celebrate New York's 'Brides.com's Declare Your Love Week'.

The Love Truck was positioned in three locations, including Times Square, throughout the city between June 24 and 26. The staff invited couples to share their stories of falling in love.

Director of Tourism, William Griffith, said: "We're excited to spread the love of Bermuda to the Big Apple and showcase the Island's many attributes.

"We will continue to strategically partner with top-tier companies such as Condé Nast in order to reach large audiences in key markets including New York City and provide consumers with valuable destination information that will attract them to visit our wonderful country."

Bermuda representatives were on hand to provide advice to prospective travellers.