Five years after Black Friday became a significant shopping event in Bermuda, tomorrow’s annual sales bonanza is shaping up to be the biggest yet.

Shoppers and retailers have embraced the US tradition, which is marked by hefty discounts at stores on the Friday that follows Thanksgiving Day.

Big and small retailers in Bermuda are planning sales and early morning openings to entice shoppers looking for the best bargains. Paula Clarke, who represents the retail sector of the Bermuda Chamber of Commerce, said: “It is one of the biggest shopping days of the year. It has become a real focus in the retail calendar. Most savvy retailers see the opportunities that Black Friday represents.

“We want people to spend money in Bermuda. Retailers work hard to make sure money stays in Bermuda.”

In 2010, a small number of retailers offered Black Friday-styled deals. However, the following year the island fully embraced the tradition.

Business, page 21