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Private jet service switches focus to on-demand flights

Lawrence Scott, the chief executive of ScottsCraft, hosted a soft launch of the company’s new services (Photograph supplied)

A luxury private jet service bridging Bermuda and the Caribbean is flying to new destinations, including in North America, South America and Europe, to accommodate an increase in on-demand flights.

Lawrence Scott, a government MP and former transport minister, who is the chief executive of ScottsCraft, said it was mainly corporate clients and families requesting to hire an entire aircraft to destinations of their choice.

ScottsCraft has access to 11 planes and the longest-range aircraft can travel 8,000km.

It continues to offer individual seat sales, which predominantly is for travel between Bermuda and Caribbean destinations.

The company recently held a soft-launch event at Cedar Aviation Services in St George’s, where the crafts arrive and depart. It was attended by David Burt, the Premier, Tom Oppenheim, the Deputy Governor, and representatives of hotels.

Lawrence Scott, the chief executive of ScottsCraft, left, hosted a soft launch of the company’s new services attended by David Burt, right (Photograph supplied)

Mr Scott told The Royal Gazette: “We have been operating for a year, we have learnt so much and know we can provide a consistent service.

“We are not just selling individual seats, we are selling a whole bespoke luxury transportation service.

“We are growing outside of the Caribbean and have seen an increase in on-demand requests.

“We were asked to do a non-stop journey from Las Vegas to Bermuda, we have aircraft with that type of range. There are people asking for flights from the United States, South America and Europe. That is where we are going with the on-demand.

“Corporations are coming to us who have the wherewithal for corporate travel but not the ability to earn the aircraft themselves.

“The on-demand flights are at relatively the same price point as our existing flights — they remain competitive for the industry. We are able to still provide, on a more limited basis, the same services we provided before.

“As our exposure is growing, we are getting more inquiries outside of Bermuda. There are not many services like ours in the region.”

Mr Scott said some of the clients approaching the company were using the aircraft to enhance their own services such as event organisers who were able to attract higher-calibre artists than those willing to fly on commercial flights.

ScottsCraft has put on eight flights in the past two weeks, which Mr Scott said was average for peak season. Out of season there may be one or two flights a month.

The company still has the four staff members it started with.

However, Mr Scott said that if growth continued, there would likely be a need for operation supervisors, flight operation and concierge personnel.

He added: “You don't know what you don’t know, we are still learning lessons on a daily basis to perfect the aircraft and service delivery, but people see we are still here and we are here to stay.”

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Published August 20, 2024 at 7:56 am (Updated August 20, 2024 at 7:41 am)

Private jet service switches focus to on-demand flights

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